With over 17,000 travel apps on the market today, it’s clear that the mobile app market is booming, but which one of these apps is the best? The World Youth & Student Travel Conference (WYSTC) aims to find out!
WYSTC and its 2011 marketing partner, Internet Advantage, are organizing the first annual App Yap Contest to find the best travel app in the youth travel industry.
They are looking for apps that help young travelers in their journeys, from inspiration to planning to saving memories. The winning app will enhance the traveler’s experience and stand out from other travel apps with its original, youthful design, easy to use navigation, user-centric focus and hopefully, a bit of fun.
The contest is open to all; however, only one app submission is permitted per company. The winning app must be suitable to use before, during, or after traveling. The app should be aimed at young individuals (under 35 years old), a group of young travellers, or those who organize or provide travel services for young travelers.
In line with young traveler’s heavy use of social media, the App Yap Contest is being promoted on social media channels such as the new WYSTC Facebook page, the WYSTC Twitter account, and WYSE Travel Confederation’s Linkedin Group.
The Top 10 finalists will have the chance to present their app at the World Youth & Student Travel Conference in Barcelona from September 20-23, 2011 in front of 800 delegates looking to find new features for their travel companies. WYSTC attendees are decision makers, holding senior-level positions in youth travel companies from over 80 countries around the world: CEOs, owners, partners, presidents, and directors.
The winner of the App Yap Contest will receive a prize worth over 5000 EUR:
• Two free registrations to WYSTC 2012 (worth 3200 EUR)
• Online marketing services provided by Internet Advantage (to a value of 2000 EUR)
• The winner will present the app in a live webinar for the WYSE Travel Confederation community
• Plenty of free publicity and recognition for being the best app in the youth travel industry
Voting will begin online in mid-July and run until midnight CET September 22, 2011. Entries must be received by midnight CET August 31, 2011. The winner will be announced at the Industry Awards Luncheon on Friday, September 23, the closing day of WYSTC.
Conference Director Michael Palmer enthused: “We are all very energized by the launch of the App Yap Contest. The benefits for the winning company are tenfold. Not only will they receive valuable exposure and increased usage of their app, they will also be able to interact with other youth travel mobile app creators. And of course, the winner will gain recognition as a technology savvy company by earning the title ‘The provider of the best in youth travel mobile applications,’ which they can use to further market their app.”
Companies entering the App Yap Contest might also by interested in participating in the Showcase of Online Travel Companies on Wednesday, September 21 at the Evening Networking Reception held in the Museu Nacional d’Art de Catalunya (MNAC). This will be a high-profile platform for companies to promote their services to hundreds of potential new partners in a unique atmosphere. Delegates attend WYSTC in order to develop creative marketing and distribution channels, tap into new markets, and discover the latest in youth travel trends.
ABOUT WYSTC, WYSE TRAVEL CONFEDERATION AND INTERNET ADVANTAGE:
WYSTC is the essential global youth travel industry event for organizations that offer products or services to travelers in their teens, 20s, or early 30s. WYSTC provides a singular opportunity for attendees to learn about industry trends and pursue innovative partnerships in the lucrative youth travel market, which is worth US$136 billion per year. This year, WYSTC will be held at the Palau de Congressos de Catalunya in Barcelona, Spain from September 20-23, 2011. WYSTC is the annual event of WYSE Travel Confederation, which is endorsed by the UNWTO and UNESCO.
More information can be found at http://www.wystc.org . Industry and event news can also be tracked at http://blog.wystc.org . Attendees and supporters are free to use WYSTC banners in their marketing in order to promote the event or App Yap Contest. Images are available online.
Internet Advantage is WYSTC’s marketing partner in 2011. An online marketing company based in Spain, they specialize in the travel and education industries and offer online marketing services such as SEO assistance in 7 languages.